Leveraging Social Media Playbook

Here is your full version for the Leveraging Social Media (65-Page eBook) written in the same style, tone, and structure as the Media Shift example:

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📘 Leveraging Social Media: Digital Platforms for Kingdom Expansion

The Complete 65-Page Strategy Guide for Churches, Creatives & Ministry Teams

Created by Sumo Academy, this eBook is your practical, ministry-ready blueprint for transforming your church’s digital presence. It’s designed to equip pastors, creatives, and media teams with the systems, strategy, and spiritual clarity needed to reach people effectively in today’s digital landscape.

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🔍 What’s Inside

This professionally designed eBook is more than information—it’s a repeatable system. Every page gives you practical steps, proven frameworks, and ministry-specific social media strategies you can implement immediately.

Each section includes:

•📖 Chapter Overviews

•🧭 Objectives & Key Concepts

•📝 Worksheets & Planning Pages

•💡 Posting Prompts + Content Ideas

•📆 Sample Content Calendars & Weekly Rhythms

•🎯 Platform-Specific Best Practices

•🪜 Checklists, Templates & System Builders

•🔗 QR Codes to Companion Training Videos

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📚 What the 65-Page eBook Covers

1. The Digital Great Commission

Understanding how social platforms function as evangelism, discipleship, and ministry touchpoints.

2. Foundations of Digital Ministry

Mindset, culture building, and how to align social media with your church’s mission.

3. Platform Deep-Dives

How to use Instagram, Facebook, TikTok, YouTube, and LinkedIn with purpose—not pressure.

4. The Viral-Free Approach

Moving your church away from chasing trends and toward sustainable digital impact.

5. Content Calendars & Weekly Rhythms

Customizable systems to help any church—large or small—maintain consistency.

6. Creative Checklists for Ministry Media Teams

Easy-to-use workflows for volunteers & staff.

7. First-Time Guest Social Media Systems

How to attract, serve, and follow up with visitors using digital tools.

8. Reels, Moments & Storytelling

How to identify and capture moments that engage your digital audience.

9. Social Media Etiquette & Ministry Integrity

Tone, boundaries, and the spiritual responsibility of posting.

10. Building Digital Discipleship Funnels

How to turn content into community, and views into engagement.

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⚡ Bonus Content Included

•Templates for social media departments

•Communication scripts

•Sample monthly content calendars

•Creative day planning guides

•Volunteer onboarding checklists

•Tools + gear recommendations (budget + premium options)

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📥 What You Get

•Full-color 65-page PDF eBook

•Printable + fillable worksheets

•Social media planning templates

•QR codes linking to companion training content

•Resource list + software/tool directory

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🎯 Perfect For:

•Pastors wanting a stronger digital presence

•Churches onboarding new volunteers

•Media teams needing structure and clear systems

•Ministries wanting predictable weekly content

•Creatives who serve in faith-based spaces

•Anyone ready to grow intentionally online

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🛒 Product Details

•Format: Digital Download (PDF)

•Length: ~65 pages

•Access: Instant after purchase

•Companion: Pairs perfectly with the Leveraging Social Media course

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This isn’t just an eBook—

it’s your blueprint for digital ministry that works.

👉 Grab your copy and start building a consistent, clear, and Kingdom-effective social media presence today.